Here’s another example of just one company devoted to sustainability practices in their business. They’ve become so popular, they can’t meet demand and thus, maintain steady profitability while “doing good”, too. Lyle Estill started Piedmont Biofuels in Pittsboro, NC out in the backyard just to meet his family’s fuel needs, but later, upon interest […]
Category: Sustainable Business: CSR & Bcorps
What is “CSR”? (nope, not “customer service rep”)
C is for…Corporate social responsibility (CSR) = the idea that a business has a responsibility to the society that exists around it Article in FastMoney: Corporate Social Responsibility and Companies that Solve Social Problems Some of my (awesome!) clients are in these fields and working for these types of organizations and departments […]
Bcorps & CSR: Making a “Right Living”
“The joy it brings, to be able to have a business that counts to people, and to me, and for people to be able to make what one of my employees called a “right living”… to work for a company knowing we’re never going to get rich, but, we are going to work in […]
CSR & BCorps: Why WOULDN’T You Invest in Companies that “Do Good” AND are Profitable?
“Harvard Business School Professors wrote an article called “Creating Shared Value”. There’s a new way of thinking about how businesses can serve. Philanthropy is the old way. Philanthropy is about sharing wealth that has already been created. A better way is to create wealth is by serving. In creating shared value… we’re going to create […]
Sustainable Business: Beware of “Green Washing”
“Big box (retail / apparel) stores might put solar panels on their stores… but they have totally destroyed the apparel market, and the apparel industry. Because what have they done? They have built a model on cheap unsustainable transportation and cheap labor… They aren’t going to greatly raise their prices or greatly reduce their margins…so […]