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Category: Sustainable Business: CSR & Bcorps

Sustainable Business: Beware of “Green Washing”

“Big box (retail / apparel) stores might put solar panels on their stores… but they have totally destroyed the apparel market, and the apparel industry. Because what have they done? They have built a model on cheap unsustainable transportation and cheap labor… They aren’t going to greatly raise their prices or greatly reduce their margins…so […]

Real Companies: Employees as the Highest Asset

A “Real Company” example of putting the 3 P’s:  people, planet AND profit (the “triple bottom line”) into action in business: TS Designs is a custom wholesale t-shirt printing company in textile industry hub in NC, who didn’t want to move business overseas, “We didn’t want to outsource, lay people off then turn around and […]

Sustainable Businesses: Doing Important Work Well

From the documentary: “Real Value” – Economics, Sustainability, Social Entrepreneurship “Businesses have to be run well – non-profit and for profit alike… to accomplish their purposes. We think a lot about the efficacy of social enterprises and we have a little 3 cell model: You have to do important work – that’s just fundamental; it […]

CSR & BCorps: Why WOULDN’T You Invest in Companies that “Do Good” AND are Profitable?

“Harvard Business School Professors wrote an article called “Creating Shared Value”. There’s a new way of thinking about how businesses can serve. Philanthropy is the old way. Philanthropy is about sharing wealth that has already been created. A better way is to create wealth is by serving. In creating shared value… we’re going to create […]

Bcorps & CSR: Making a “Right Living”

  “The joy it brings, to be able to have a business that counts to people, and to me, and for people to be able to make what one of my employees called a “right living”… to work for a company knowing we’re never going to get rich, but, we are going to work in […]